Case Study: Moroch achieves cost savings and instant client reporting with Fivetran

With Centralized Data, Moroch Cuts Costs and Enhances Value

Moroch, a Dallas-based full-service advertising agency, faced slow, manual reporting and costly engineering work—its BI team had to extract data to Excel and build custom API connectors to handle large CSVs and multiple ad platforms. To centralize raw data and improve client-facing reporting, Moroch implemented Fivetran connectors into Snowflake and uses Power BI for visualization.

Fivetran automated ingestion from multiple APIs and FTP CSVs into Snowflake, removing the need for a full-time developer and a full-time DBA and turning report pulls that once took an hour or more into virtually instantaneous queries. As a result, Moroch can handle millions of rows, spin up ad-hoc dashboards quickly, scale toward 200+ Power BI users, reduce costs, and deliver faster, more transparent insights to clients.

Moroch

Leon Richard

Lead Data Strategist