Case Study: CarOnSale accelerates data-driven auto trading with Fivetran

Fivetran accelerates online auto trading for CarOnSale

CarOnSale, a Berlin-based B2B online auction platform for used cars, needed a centralized, cloud-based data architecture to make data a key market differentiator as it scaled across Europe. The company chose Fivetran, alongside Snowflake, to replace traditional ETL with faster ELT-based access to raw data from sources like PostgreSQL, SendGrid, Stripe, Freshdesk, and Heroku Kafka.

With Fivetran feeding Snowflake and Tableau, CarOnSale built daily personalized reporting, campaign analysis, and a recommendation engine that matches buyers to relevant vehicles based on past behavior. Fivetran delivered immediate, low-maintenance setup and scalable infrastructure, helping CarOnSale accelerate analytics, improve operational efficiency, and support expansion into markets including Germany, Poland, the Czech Republic, Latvia, Austria, and the Netherlands.

CarOnSale

Aynaz Bagherynezhad

Data Team Lead