Case Study: Blend achieves faster financial reporting and unified data activation with Fivetran

Blend reaches terminal velocity with Fivetran

Blend, a fintech company in the financial services and insurance industry, needed a faster way to move data between its growing stack of tools and its data warehouse. Its in-house approach using Zapier, Airflow, and custom code was slow to maintain, difficult to scale, and made simple changes take weeks, limiting the team’s ability to support business velocity.

Blend implemented Fivetran for ELT and Hightouch for Reverse ETL to automate data movement and keep systems in sync across Salesforce, Asana, NetSuite, and other tools. With Fivetran and Hightouch, Blend cut service team financial reporting time in half, closed books four days earlier, reduced pipeline creation from about a month to under three working days, and shrank pipeline changes from days to about a minute.

Blend

William Tsu

Analytics Engineer, Revenue Operations