Case Study: Otica Quality boosts eyewear sales with FittingBox Augmented Reality

Otica Quality - Customer Case Study

Otica Quality, an eyewear store in Manaus, Brazil, wanted to modernize the traditional in-store glasses-buying experience for its high-end, tech-oriented customers. To meet this challenge, the store worked with FittingBox and adopted its augmented reality virtual try-on solution, including an interactive storefront window and in-store devices like a kiosk and iPad.

FittingBox helped Otica Quality resolve early setup issues related to weak internet connectivity, and the system is now running smoothly. The solution increased customer engagement, made shoppers more open to trying additional frames, and gave the store a competitive edge in selling higher-value eyewear, though no exact numerical metrics were provided.

Otica Quality

Alfredo Filho

Store Manager