Case Study: AdvaMed achieves data-driven grassroots advocacy with FiscalNote's VoterVoice

How AdvaMed Leverages VoterVoice Data to Push for Innovation

The Advanced Medical Technology Association (AdvaMed) represents roughly 420 companies across medical devices, diagnostics, and digital health—including many small startups—and its advocacy team must constantly track federal, state, and global regulatory trends to identify issues that require member mobilization. Hasan Shah, AdvaMed’s Grassroots and Member Engagement Lead, needed a way to quickly translate complex policy into actionable campaigns, personalize outreach, and maintain engagement on a shoestring budget.

AdvaMed uses FiscalNote’s VoterVoice to build one-click calls to action, create campaign landing pages, and run data-driven segmentation and reporting. Easy setup, real-time dashboards, and detailed open/click/action metrics let Shah refine messaging, target follow-ups, and educate potential advocates—resulting in stronger personalized relationships, higher engagement, and steady database growth while efficiently mobilizing members.

AdvaMed

Hasan Shah

Grassroots and Member Engagement Lead