Case Study: Leading Financial Services Firm achieves global employee engagement with Firstup's Dynamic Signal platform

Leading Financial Services Firm Engages Workforce Through Dynamic Signal

The world’s leading global financial services firm—serving more than 65 million consumers and four million small businesses with a workforce of about 250,000—struggled to communicate with employees across corporate offices and branch locations. Lacking a consolidated platform, the company relied on intranet, email and break-room posters that left branch workers disconnected, made urgent communications slow and prevented leaders from directly engaging the full workforce.

By implementing the Dynamic Signal workforce communication platform, the firm centralized communications, delivered executive and department-level messages (including video) directly to employees’ mobile devices, and created unique dashboards for each business unit. The solution enabled leaders to reach and measure engagement across the dispersed workforce, improving timeliness, relevance and alignment of internal communications.