Firstup
71 Case Studies
A Firstup Case Study
NCC Group, a global cybersecurity and risk mitigation firm, faced the challenge of keeping a 1,700-strong, worldwide workforce informed and connected as COVID-19 forced employees to work remotely. The company also needed to amplify its cyber expertise externally and make it easy for employees to share timely, trustworthy content during a period of elevated cyber risk and rapid change.
NCC deployed The Wire, powered by Dynamic Signal, to centralize news, push urgent updates, host a Coronavirus Comms hub, and enable one-click social sharing and employee contributions. Launched in March 2019, the platform drove strong engagement—more than 1,000 active users in Q1 and 100+ posts per month—boosted external website traffic through employee shares, supported targeted campaigns (like free cyber-threat intelligence for hospitals), and strengthened company culture and connectivity.
Yvonne Harley
Group Head of Communications