Case Study: Bounteous achieves 92% employee registration and a stronger company culture with Firstup's The Well

Building company culture Creating a sense of community and empowering employees to become brand ambassadors

Bounteous is a Chicago-based digital experience consultancy that grew quickly after combining HS2 with LunaMetrics, Infield Digital, and Demac Media during a 2018 rebrand, more than doubling its headcount. That rapid expansion created a challenge: unify distinct office cultures, connect employees to the new company identity, and provide a systemic, approved way for staff to share and engage with company content.

Bounteous launched The Well, powered by Firstup — a mobile, desktop, and web platform with office-specific and company-wide content streams that made information easy to find and share. By centralizing communications, promoting events, training, and awards, and enabling employees to act as brand ambassadors, the platform drove strong engagement, registering 92% of employees.

Bounteous

Sarah Baker

Marketing Manager