Case Study: Leading National Insurance Provider boosts policy renewals with FirstHive

Accelerating Policy Renewals for a Leading Insurance Provider through Predictive Engagement with FirstHive CDP+AI Platform

Leading National Insurance Provider partnered with FirstHive to address fragmented renewal outreach, limited customer context for agents, and low policy renewal rates across its life and general insurance business. The company needed a more personalized, compliant way to engage millions of policyholders through digital channels, call centers, and agents, while reducing manual effort and improving recurring revenue.

FirstHive implemented its CDP+AI platform to unify customer data, apply predictive scoring for churn and renewal intent, and orchestrate personalized, consent-aware engagement across SMS, WhatsApp, email, mobile app, and agent-assisted calls. The results included a 23% uplift in renewals among medium-risk customers, a reduction in renewal time-to-market from 7 days to 24 hours, and a 40% cut in manual outreach efforts.