Case Study: International AIDS Society achieves a multilingual, user-friendly HIV stigma toolkit with First Media

International AIDS Society boosts global adoption with First Media's multilingual HIV stigma toolkit

The International AIDS Society (IAS) had a powerful but complex Excel-based tool for assessing HIV-related stigma in healthcare settings. The challenge was to make this tool easier to understand, more engaging, and accessible for global policymakers and health workers. They partnered with First Media for its expertise in digital learning and design to transform it into a user-friendly resource.

First Media simplified the tool's interface and improved its navigation. They created a suite of engaging infographics and a culturally relatable animation, then translated all materials into multiple languages to ensure global accessibility. The redesigned digital toolkit was quickly adopted by stakeholders, leading to faster decision-making and stronger action plans to tackle HIV stigma across different regions.

International AIDS Society (ias)