Case Study: English Football League promotes inclusion and diversity with First Media's bespoke eLearning

A First Media Case Study

Preview of the English Football League Case Study

English Football League delivers inclusive eLearning to 72 clubs with First Media

The English Football League sought to promote equality and diversity to staff and volunteers across its 72 clubs. To meet this challenge, they partnered with First Media to create a bespoke eLearning course titled 'Playing for Inclusion'.

First Media implemented a highly personalized and dynamic solution. They developed individualized learner accounts that allowed users to select their specific role and club, which then determined their learning pathway and even customized the screen with their club's colors and badges. The resulting course was bitesized, interactive, and filled with relatable scenarios, enabling the EFL to track progress and learner achievements effectively.


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