First Insights

First Insights specializes in remote and in-person usability testing, qualitative research, focus groups, UX consulting, ethnographic studies, competitive reviews and heuristic analysis. Their team has been fortunate to service industry leaders and startups in the automotive, travel, banking, healthcare, insurance, pharmaceutical, packaged goods, and online retailing industries. With offices in New York City & Chicago they make things easy for clients by managing all the details during an engagement and have completed market research projects in over 39 cities in the US & Europe.