Case Study: Louisiana Lottery Corporation transforms its digital lottery experience with Firefli

Louisiana Lottery Corporation launches a mobile-first lottery site with Firefli

The Louisiana Lottery Corporation, one of the nation's oldest lotteries, approached Firefli with the challenge of leading the digital transformation of a key go-to-market channel. The customer needed to migrate and reimagine its legacy website to improve both functionality and user experience.

Firefli implemented a mobile-first WordPress platform built with rigorous accessibility standards and advanced third-party integrations. The solution included new features like a customer shopping quiz, a player profile area, and a custom ticket checker. A major achievement was developing a second-chance promotion functionality from scratch and automating game asset management. The result was a high-quality website that was a resounding success, with the Firefli team praised for being organized, responsive, and a pleasure to work with.

Louisiana Lottery Corporation