Case Study: Kennedy Wild Bird Food boosts online visibility and organic traffic with FireCask

Kennedy Wild Bird Food boosts online visibility 127% with FireCask

Kennedy Wild Bird Food tasked FireCask with increasing its online search engine visibility and keyword rankings for competitive terms, alongside boosting brand awareness and traffic through various marketing channels. The challenge involved enhancing the company's overall digital presence.

FireCask executed a full company rebrand, developed a new e-commerce website, and migrated it from Shopify to WordPress. They implemented an SEO and content marketing strategy, utilized digital PR, and created an interactive tool called the BirdSpotter. As a result, FireCask delivered a 127% uplift in online visibility and a 97% increase in organic traffic for the client.

Kennedy Wild Bird Food