Case Study: Make My Blinds boosts ecommerce sales with Fiora

Make My Blinds boosts website revenue by 1272% with Fiora

Make My Blinds, an eCommerce-only retailer of made-to-measure blinds, faced the challenge of standing out in a saturated online marketplace with a website that had a confusing user journey and a brand perceived as boring. The vendor, Fiora, was tasked with repositioning the brand and simplifying the buying process through strategic insight, brand development, UX, and web design.

Fiora implemented a solution that included a new intuitive website with a clear 4-step buying process, a disruptive and humorous tone of voice, and a simplified design. This approach resulted in a measurable and significant impact, including a 598% increase in website sessions, a 563% increase in sales, and a remarkable 1272% increase in revenue.

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