Case Study: Club 3000 achieves a successful online gaming launch with Fiora

Club 3000 drives £3.4 million in launch-week revenue with Fiora

Fiora was engaged by Club 3000, one of the UK's premier bingo operators, to help it launch and distinguish itself in the saturated online gaming market. The challenge was to create a comprehensive digital strategy and brand identity, including a user-friendly website redesign, to facilitate the customer's transition into the online arena.

To meet this challenge, Fiora developed a new brand identity centered on charm and fun, which included the creation of a mascot named Ognib. The solution encompassed UX, UI, web design, and a comprehensive social media strategy. The results were highly successful, with the launch campaign generating 1.8 million social media interactions, over 7,200 new sign-ups, and £3.4 million in revenue during the launch week.

Club 3000