Case Study: Bazaarvoice achieves daily client-level AWS cost allocation with Finout

Bazaarvoice achieves 100% AWS cost allocation with Finout

Bazaarvoice, a SaaS company specializing in user-generated content, faced a challenge with manual cloud cost reporting and a lack of visibility into their unit economics. Their prior tooling lacked support for AWS cost categories, forcing the team to rely on monthly spreadsheets and preventing them from tying costs to business value in real time. To address this, they partnered with Finout.

Using Finout's solution, which featured native AWS cost category support and Virtual Tags, Bazaarvoice built daily unit economics dashboards. This provided 100% granular allocation of AWS spend by client and transformed their reporting cadence from monthly to daily. The results included reducing unit economics build time from 4-6 weeks to just 1.5 weeks and enabling Engineering Directors to use CPM metrics as strategic targets for margin growth.

Bazaarvoice