Case Study: JMS Creative achieves a bespoke wedding stationery ecommerce experience with Finley Design

JMS Creative launches bespoke wedding stationery site with Finley Design

Finley Design was engaged by JMS Creative, the UK's leading wedding stationery company trading as Your Perfect Invite, to overcome the challenge of an outdated website. The old site failed to showcase their extensive range of high-end, customizable wedding stationery and did not provide customers with the necessary tools to select various colour and material options for their invitations.

The solution implemented by Finley Design involved combining several bespoke ecommerce modules to deliver advanced product customization and a suite of wedding planning tools. They developed a custom product option system with conditional logic and global swatches, an Excel import for bulk product management, and integrated features like multi-wishlists, a product quiz, and an online table planner. This transformed the website into a comprehensive one-stop shop for wedding planning, directly addressing the client's brief and enhancing the customer experience.

JMS Creative