Case Study: Prettyfields enhances its wine label packaging with The Finishing Post

Prettyfields launches new wine labels in time for launch with The Finishing Post

The Finishing Post was hired by Prettyfields, a vineyard in Essex producing English wine and offering vineyard experiences. The client was dissatisfied with their existing wine label and needed new packaging design to better reflect their brand and enhance the perceived quality of their wines.

The solution from The Finishing Post involved designing new labels that hero the branding. They used a system of colour coding by wine variety with gold and metallic accents on a cream background to create a premium feel, with a distinct beige and gold treatment for the sparkling wine. The Finishing Post delivered the labels in time for the client's launch, and the new designs were very well received by both Prettyfields and their customers.

Prettyfields