Case Study: Jess Cooks boosts kids' healthy meal appeal with branding and packaging design from The Finishing Post

Jess Cooks sells into many new retailers with The Finishing Post

The Finishing Post provided branding and packaging design services for Jess Cooks, a food start-up creating healthy kids' suppers. The challenge was to devise a new brand name, logo, and packaging that would appeal to both adults and children aged 6-12, effectively communicating the product's home-cooked and healthy nature.

The solution from The Finishing Post was the development of the 'Jess Cooks...' brand, featuring informal, hand-cut style typography and bold colors. The resulting branding and packaging was a hit with the client and customers, successfully securing placement in many new retailers.

Jess Cooks