Case Study: Ranch Marketing Associates improves live multi-parcel auctions with Fingent

Ranch Marketing Associates boosts live auction sales with Fingent's real-time multi-parcel bidding app

Fingent partnered with Ranch Marketing Associates, a top ranch brokerage in the western United States. The customer needed a specialized auction platform to provide bidders with real-time intelligence and improve their overall online auction process.

Fingent developed a cloud-hosted multi-parcel auctions application that organizes data in real time and facilitates live bidding remotely and on-site using mobile devices. The solution included a predictive algorithm to maximize seller profit, a streamlined registration process, and secure bidding. As a result, Ranch Marketing Associates was better able to capture the highest sales price for their clients.

Ranch Marketing Associates