Case Study: Impact XM achieves greater efficiency with Fingent's custom CRM and project management solution

Impact XM boosts efficiency and real-time tracking with Fingent

Impact XM, a distinguished US-based experiential marketing agency, faced significant operational challenges due to its reliance on disparate systems like Zoho CRM, which led to a lack of automation, process redundancy, and increased overhead costs. To overcome these hurdles and improve efficiency, they partnered with vendor Fingent for a customized CRM solution.

Fingent implemented a tailored CRM and a bespoke project management tool that integrated seamlessly with Impact XM's existing Microsoft systems. This solution automated critical tasks, centralized data management, and provided real-time tracking capabilities. The results included significant improvements in overall efficiency, enhanced interdepartmental collaboration, and a reduction in maintenance costs and manual efforts for Impact XM.

Impact XM