Case Study: All Traffic Solutions achieves unified cloud financials, automated billing and a 1-hour month-end close with FinancialForce Accounting

All Traffic Solutions - Customer Case Study

All Traffic Solutions, a small electronics firm that builds web‑based traffic signs and was growing ~20% annually, faced outdated, rigid financial systems that couldn’t keep pace. Already using Salesforce CRM, the company needed an integrated cloud solution and selected FinancialForce, deploying FinancialForce Accounting to unify transactions, billing and customer records.

FinancialForce implemented an ERP on Force.com that ties all transactions to the General Ledger and Salesforce customer records, automates billing and journal entries, and reduces IT overhead. The FinancialForce solution delivered measurable gains: invoices are 100% accurate, month‑end close fell from a full day to 1 hour, automated journal entries save about 3 hours per month, and payroll journal cloning saves 15 minutes every two weeks, while enabling faster innovation and greater workflow flexibility.

All Traffic Solutions

Scott Johnson

Vice President, All Traffic Solutions