Case Study: Murphy & Associates Consulting gains time to grow with Financial Cents

How Financial Cents Gives Anna Time to Focus on Growing Her Firm

Murphy & Associates Consulting, led by Anna Murphy, is a fully remote bookkeeping firm serving real estate and digital online businesses. As the firm grew, their generic project management tool, Trello, became hard to manage: clients struggled to use it, tasks piled up, and Anna spent hours digging through 2,530 boards to find updates and deadlines.

By switching to Financial Cents, Murphy & Associates Consulting gained an industry-specific workflow and project management system built for bookkeeping firms. Financial Cents gave Anna a centralized view of work, easier delegation, and access to workflow templates, which helped the firm save time, improve organization, and focus more on growth, marketing, hiring, and client relationships.

Murphy & Associates Consulting

Anna Murphy

CEO & President