Case Study: Saigon South International School achieves immediate ROI and improved engagement with Finalsite

Saigon South International School - Customer Case Study

Saigon South International School (SSIS) needed a better way to manage and nurture admissions inquiries across multiple sources, and George Marshall, the Digital Marketing Manager, was tasked with implementing Finalsite Workflows. The school also wanted a more effective way to create branded, engaging email communications using Finalsite’s Messages module.

Finalsite helped SSIS set up workflows for new inquiries, old inquiries that were not being nurtured, Facebook leads, and directory website leads. With Finalsite, the school could “set it and forget it,” and use analytics to quickly refine emails for better performance; after early tweaks, they saw immediate improvements in engagement and an immediate return on investment.

Saigon South International School

Katie Rigney-Zimmermann

Director of Admissions, Marketing, and Communications