Case Study: Purnell School achieves an award-winning, storytelling-driven website redesign with Finalsite

Purnell School - Customer Case Study

Purnell School, a progressive girls’ school in New Jersey, partnered with Finalsite to redesign its website under an aggressive launch timeline. The challenge was to build a cohesive, timely site that reflected Purnell’s progressive pedagogy, showcased three distinct types of students, and told the school’s story organically through unscripted student and faculty voices.

The team responded with clear leadership, a tight platform and timeline, and a design that matched Purnell’s edgy, arts-forward culture—featuring cinematic video, drone footage and an infinite-scrolling photo gallery. The result was a polished, integrated site launched on schedule that deepened visitors’ connection to the school and went on to win a Silver Summit Creative Award.

Purnell School

Jeff Beedy

Head of School