Case Study: Trantolo & Trantolo achieves 34% increase in live chat lead conversions with Filevine

How the firm increased their website lead conversions with ApexChat & Lead Docket

Trantolo & Trantolo, a 50‑person personal injury firm in Hartford, CT, faced a surge in live chat leads after deploying ApexChat but relied on a paper intake system that limited scalability and reporting. To modernize intake, track referral sources and improve conversion follow‑up, Trantolo & Trantolo engaged Filevine and implemented Lead Docket alongside ApexChat.

Filevine’s implementation replaced paper intake with Lead Docket integrated with ApexChat, streamlining training, intake tracking and follow‑up workflows. The change improved prospective client engagement and measurable performance: lower cost per lead, increased referral revenue, and a 34% increase in live chat lead conversions.

Trantolo & Trantolo