Figma
133 Case Studies
A Figma Case Study
Whatagraph, a B2B SaaS platform for marketing agencies, faced the challenge of creating 30-40 variations of landing pages per month for its inbound marketing strategy. This repetitive design work was pulling its lean design team away from more creative tasks. To address this, the company turned to Figma.
Using Figma's Component and Auto Layout features, the design team built a library of reusable blocks. This allowed the marketing team to assemble new landing pages themselves without needing code or a designer. This solution saved the design team dozens of hours per month and accelerated the marketing process. As a result, Figma helped Whatagraph generate more and higher-quality sales leads by enabling faster experimentation.