Case Study: Leading Dairy & Fruit Juice Manufacturing Company improves van stock visibility and route compliance with FieldMax

Enhancing Field Sales Operations for Leading Dairy & Fruit Juice Manufacturer

Leading Dairy & Fruit Juice Manufacturing Company, a Qatar-based dairy and juice manufacturer, needed a more systematic way to manage direct distribution through sales vans. The company wanted better market coverage, A-4 invoice printing for customers, and improved stock management and cash settlement at the end of each van beat.

FieldMax supported the launch of the company’s direct distribution business with mobile master data, GPS-based route planning, ERP integration, van inventory workflows, and Bluetooth printing for A-4 plain paper invoices. The implementation gave the company real-time visibility into van stock, helped optimize route plans, ensured 100% compliance to approved journey plans, and contributed to a 200% enhancement in back-office productivity versus peers.