Case Study: Cross Refrigeration achieves 15% revenue growth and streamlined, paperless field service with FieldAware

FieldAware Automation Helps with Business Transformation

Cross Refrigeration, part of the Cross Group and a leader in commercial and industrial refrigeration across Ireland and the UK, faced growth limits from paper-based field processes. Serving retail, medical, pharmaceutical and hospitality clients with 24/7 coverage, the business experienced slow invoicing (payments taking over two weeks), inefficient dispatching and limited field access to customer data in Salesforce.

To fix this they deployed FieldAware integrated with Salesforce in five days, giving technicians a mobile app and automated workflows (case management, customer updates, parts and maintenance scheduling, approvals and instant invoicing). The result: paper work orders virtually eliminated, an 85% reduction in rescheduling, about two extra jobs per technician per week (≈15% revenue uplift), billing cycles cut to two days and materially improved cash flow and customer service.

Cross Refrigeration

Chris McFadden

Service Director