Case Study: IWANNA boosts digital revenue and modernizes classifieds with Fiare

IWANNA boosts digital revenue with Fiare after growing from 4-page paper to 300+ pages

IWANNA, a classified advertising publication synonymous with the Carolinas owned by the Fayetteville Publishing Company, faced the challenge of an outdated website. They needed a refreshed digital presence with new features and functionality to allow their digital business to work in harmony with their established print operations and to earn digital revenue.

Fiare implemented a solution that modernized the website, making it fast and easy to use. The new platform successfully allowed the digital side of the business to complement print, enabling IWANNA.com to boost its digital revenue.

IWANNA