Case Study: University of Southampton revives Hartley News and boosts alumni engagement with Fever Design

University of Southampton reaches 62,000 alumni with Fever Design’s Hartley News

The University of Southampton commissioned Fever Design to produce a commemorative edition of its Hartley News alumni magazine to celebrate the 100th anniversary of its Highfield Campus. The challenge was to revive the long-unpublished magazine and update its design to align with the university's new visual identity.

Fever Design implemented a solution by establishing a strong column grid for layout flexibility and incorporating a curated selection of the university's colors to create a bright, fresh, and clean visual style. The outcome was highly successful, with the first edition distributed to 62,000 alumni in print and 100,000 digitally. The university reported exceptionally high open and click rates for the digital version and received a number of positive reader responses, leading to the publication of subsequent editions.

University of Southampton