Case Study: Cadet Direct boosts conversions and cuts incorrect addresses with Fetchify

Fetchify helps Cadet Direct improve conversions, reduce incorrect addresses and reduce dispatch costs

Cadet Direct, a growing multi-store business selling cadet uniforms, accessories and related products across several websites, was struggling with incorrect delivery addresses at checkout. Browser autofill was making the problem worse, leading to failed deliveries, higher postage and returns costs, and added strain on customer service and dispatch teams. Cadet Direct turned to Fetchify’s Address Auto-Complete to improve address accuracy and reduce friction at checkout.

Fetchify implemented a ready-made Magento plugin, with additional customization support from its technical team and Cadet Direct’s agency, R&W Media. The solution used daily updated address data for over 240 countries and quickly delivered results: basket conversions increased by 20%, incorrect addresses and failed deliveries were reduced by 100%, and customer satisfaction rose to 95% while packaging and dispatch became more efficient.

Cadet Direct

James Munday

Managing Director