Case Study: Democratic Association of Secretaries of State defends democracy and wins key races with Fenton

Democratic Association of Secretaries of State secures 200+ placements and raises $30M with Fenton

Fenton partnered with the Democratic Association of Secretaries of State (DASS), which lacked a communications infrastructure, to meet the challenge of elevating the profile of Secretary of State races as pivotal for protecting U.S. democracy against election deniers. The organization also faced the subsequent hurdle of combating media complacency around ongoing election threats following its initial successes.

Fenton implemented a comprehensive strategic communications solution, including media strategy, crisis communications, and message framing. This work generated over 200 media placements, helped DASS raise $30 million, and secured victories against election deniers in key swing states, re-electing every incumbent in the 2024 cycle.

Democratic Association of Secretaries of State