Case Study: Multimillion-Dollar Sports and Fitness Brand achieves 25% Buy Box improvement and removes 31% of unauthorized sellers with Feedvisor

Multimillion-Dollar Sports and Fitness Brand Optimizes Amazon Presence With Marketplace Intelligence

The Multimillion-Dollar Sports and Fitness Brand, which does more than $10 million in annual GMV on Amazon, was facing unauthorized and counterfeit seller activity, MAP violations, falling ratings, and a shrinking Buy Box share. To diagnose and address these issues the brand engaged Feedvisor and its marketplace intelligence reporting to identify problem sellers and compliance gaps across their catalog.

Feedvisor used AI-powered marketplace intelligence and machine‑learning models to analyze the client’s 3P seller footprint, continuously monitor ASIN-level pricing, ratings and inventory health, flag unauthorized or counterfeit sellers, issue policing alerts, and help enroll listings in Amazon Brand Registry. The effort delivered real-time alerts and ongoing cleanup, improving Buy Box share by 25%, removing 31% of unauthorized sellers, and restoring stronger control over the brand’s marketplace presence.