Feedonomics
41 Case Studies
A Feedonomics Case Study
A camping gear and apparel retailer wanted to grow sales on Amazon and avoid ad spend, but increased competition had driven down revenue on Google Shopping and Facebook and their developers couldn’t reliably optimize and feed all products to Amazon or manage order flow to their custom eCommerce platform. To address this, they engaged Feedonomics for feed management and optimization on the Amazon channel.
Feedonomics delivered one-on-one training and full feed optimization—adding brand, color, size and descriptive terms to titles/descriptions, recategorizing products, stripping HTML, resolving Amazon disapprovals, and automating shipping/tracking. The result: within the first month the retailer saw sales increase by over $150,000 per month, Amazon now accounts for 60% of their total sales, total revenue rose 150% and gross profit increased 37%, all driven by Feedonomics’ solution.