Case Study: Ambush Skateboarding achieves 260% Amazon and 290% eBay revenue growth with Feedonomics

Feed Optimization and Order Management help Ambush achieve a 260% increase in revenue on Amazon and a 290% increase in revenue on eBay

Ambush Skateboarding, a global skateboarding retailer founded in 1997, faced a major disruption when a legacy feed system’s bad code update caused a month-long Amazon suspension during peak season. They also struggled to list their full catalog on Amazon and eBay and needed an omnichannel solution that prevented oversells of many low-inventory, unique SKUs. Ambush engaged Feedonomics to resolve these feed, listing, and order-management challenges.

Feedonomics implemented its FeedAMP™ feed optimization and automated marketplace order management, fixing the feed errors, increasing eBay listings, and resolving Amazon’s “Pending” order reservation issue to prevent oversells. As a result, Feedonomics helped Ambush achieve a 260% increase in Amazon revenue, a 290% increase in eBay revenue, and a 115% increase in Google Shopping Actions revenue, while also optimizing feeds for Bing, Pepperjam, Criteo, and Facebook.

Ambush Skateboarding

Eric Elliott

General Manager & Director of eCommerce