Fedoriv
25 Case Studies
A Fedoriv Case Study
The customer, Wine Time, is a successful wine store chain that had focused on product quality but lacked strong brand promotion, making it seem like a typical wine market. They engaged the vendor, Fedoriv, for assistance with the launch of a new store and to address this branding challenge.
Fedoriv developed a new "Gastro & Wine market" brand positioning and created a complete visual identity system, which included a new emblem and an updated approach to design. They also executed a comprehensive communication campaign and produced in-store materials. The new strategy successfully redefined the brand's image, helping it stand out in the market.