Favoured
51 Case Studies
A Favoured Case Study
Pärla, a company creating eco-friendly toothpaste tablets, faced stagnating sales despite numerous advertising tests and mid-funnel campaigns. They needed a strategic marketing overhaul, which was provided by the vendor Favoured.
Favoured implemented a comprehensive strategy that revitalized top-of-funnel advertising, strengthened influencer collaborations, and redesigned mid-funnel communications. This approach resulted in a remarkable 9.3x increase in year-over-year sales and established a sustainable return on ad spend (ROAS) of over 2 for Pärla, demonstrating highly cost-effective advertising and substantial growth.