Case Study: Luna Daily achieves 1,035% QoQ sales growth with Favoured

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Preview of the Luna Daily Case Study

Luna Daily boosts sales 1,035% and cuts CPA 25% with Favoured

Luna Daily, an e-commerce brand, partnered with Favoured to scale its online sales while maintaining profitability. The challenge was to significantly boost advertising outreach and drive sales growth, all while reducing its cost per acquisition for a sustainable trajectory.

Favoured implemented a comprehensive full-funnel performance marketing strategy. This approach included expanding advertising campaigns, leveraging influencer collaborations, and optimising email communications. The results were remarkable: Luna Daily witnessed a 1,035% increase in sales quarter-on-quarter and achieved a 25% decrease in CPA month-on-month, demonstrating the effectiveness of Favoured's strategy.


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