Case Study: Seven Corners achieves higher website traffic and conversion rates with Fathom's display ad design

Seven Corners - Customer Case Study

Seven Corners Travel Insurance engaged Fathom to tackle low site engagement and conversions. The objective was to increase overall website traffic, boost click-through rates, and lift the number of application starts and completed policies.

Fathom, with visual design by Dusty Steinbrink, delivered a coordinated display ad campaign (vertical and square banners) using benefit-focused headlines and clear CTAs like "View Travel Insurance Plans," "Compare Coverage Options," and "Get your Quote Now." The creative refreshed Seven Corners' presence across display channels and helped increase site visits, click-throughs, and application starts and completions.

Seven Corners