Fathom
38 Case Studies
A Fathom Case Study
FATHOM partnered with Evan‑Moor to promote their new Daily Summer Activities product aimed at preventing summer learning loss. The challenge was to create a highly engaging, easily shareable animated video that quickly communicates the product’s benefits to parents and educators.
Using vivid imagery and motion graphics, the team produced a concise product video (production and animation by Abigail Birmingham, script by Francesca Luppino) that showcases how daily activities support kids’ learning. The result is a polished, on‑brand, shareable asset ready for digital distribution that effectively highlights the product’s value and drives awareness.