Case Study: Haydenshapes achieves actionable growth insights and streamlined reporting with Fathom Applications

Haydenshapes - Customer Case Study

Haydenshapes, led by surfboard designer Hayden Cox, is a fast-growing global surf brand sold in over 72 countries that needed clearer, timely business insights and reports. After searching the Xero Marketplace for an add-on, Haydenshapes adopted Fathom Applications’ analytics product, Fathom, drawn to its intuitive dashboards and visual storytelling.

Fathom Applications provided Haydenshapes with dashboards, a Growth analysis tool, goal-setting features and multi-entity consolidation, enabling the team to pinpoint drivers of sales, marketing and manufacturing growth, map and track future goals, and consolidate results across Sydney, Los Angeles and Thailand into a single presentation currency. Using Fathom, Hayden gained faster, clearer answers to critical business questions and a practical way to monitor progress and plan growth.

Haydenshapes

Hayden Cox

Owner