Case Study: Sebastian's Action Trust improves family support and fundraising with Fat Beehive’s charity website redesign

Sebastian's Action Trust launches a refreshed website in a relatively short space of time with Fat Beehive

Sebastian's Action Trust, a charity supporting children with life-limiting conditions and their families, faced a challenge with an outdated visual identity and a website that was difficult to navigate. The site failed to engage supporters for fundraising or effectively guide families to the practical help they needed. They partnered with Fat Beehive for a combined charity website design and brand refresh to address these issues.

Fat Beehive's solution involved refreshing the brand's logo and developing a new strapline while creating practical guidelines. For the website, they reworked the structure to create clearer journeys for both families and supporters, tightened calls to action, and improved backend functionality. The result for Sebastian's Action Trust is a clearer, more consistent, and easier-to-use platform that supports their ambitions to grow awareness, increase income, and reach more families. Fat Beehive delivered a brand and website that the client reported they were "over the moon with."

Sebastian's Action Trust