Case Study: Connectify achieves streamlined ecommerce growth with FastSpring

Connectify succeeds with automated back-office operations, custom storefronts, fraud prevention, and reduced cart abandonment

Connectify, a digital media software company behind Connectify Hotspot and Speedify, needed a full turnkey e-commerce solution as it was new to online sales. The company wanted help handling back-office operations, sales tax, fraud prevention, and a better shopping experience for its two storefronts, Connectify.com and Speedify.com.

FastSpring provided the ecommerce platform and merchant-of-record service, launching custom storefronts in under a week and managing checkout, compliance, subscriptions, fulfillment, taxes, and receipts. With FastSpring, Connectify reduced cart abandonment through automated alerts and follow-up emails, improved fraud detection to lower chargebacks, and simplified accounting into a single sales-minus-returns entry, while also benefiting from responsive support and cost savings versus building these capabilities internally.

Connectify

Bhana Grover

President