Case Study: CodeinWP achieves streamlined global VAT compliance and improved conversions with FastSpring

CodeinWP found that integration with FastSpring is seamless from start to finish.

CodeinWP is a Romania-based SaaS company focused on WordPress that sells to agencies and freelancers. As it expanded across Europe, complex VAT rules, multi-currency/multi-language needs and limitations on local payment options (no Stripe or pre-authorized PayPal) created heavy compliance and operational burdens that threatened to require dedicated staff just to manage tax and checkout complexity.

By partnering with FastSpring as their full-stack Merchant of Record, CodeinWP offloaded VAT/tax compliance and gained web and pop-up checkouts, subscription management, one-click upsells, and seamless Google Analytics/GTM integration. The result: streamlined international sales, higher conversion opportunities through optimized upselling, simplified payment flows for customers, and freed internal resources to focus on product and growth.

CodeinWP

Ionut Neagu

Founder