Case Study: Moore College of Art & Design showcases its revitalized brand with Fastspot’s website redesign

Moore College of Art & Design wins 2021 Gold CUPRAP Award with Fastspot

Moore College of Art & Design, the nation's first and only visual arts college for women, needed to update its outdated digital presence and brand identity, which no longer reflected the innovative work of its students. The college partnered with Fastspot for a website redesign while simultaneously working with the agency CCA on a comprehensive rebrand. The challenge was to create a cohesive online platform that accurately showcased the institution's revitalized brand.

Fastspot collaborated closely with CCA to integrate the new brand identity into the website's design and development, which utilized the BigTree CMS. The solution included features like an animated logo and a platform to highlight student and alumni artwork. The project was a success, earning a Gold CUPRAP Award in 2021 and a Webby nomination. The new site received a phenomenal response, particularly from the target audience, finally giving the art and design school a digital presence that accurately represented its creative community.

Moore College of Art & Design