Case Study: USA TODAY Co. achieves faster breaking news publishing and site performance with Fastly

USA Today Co cuts content publish time to 150 milliseconds with Fastly

USA Today Co, a major media and publishing company, faced a challenge in being the first to publish breaking news due to slow content delivery and purging times from their previous provider, which took up to 90 seconds. This delay risked losing valuable search traffic. They also needed better control over their infrastructure to handle large traffic spikes and to empower their developers with faster deployment processes.

By implementing Fastly's edge cloud platform, specifically its Instant Purge functionality, USA Today Co reduced content publish times to an average of 150 milliseconds globally. This solution, along with custom load balancing built on Fastly, resulted in increased traffic and engagement, a 35% savings in egress costs, and the ability to handle massive traffic surges. The switch to Fastly also gave developers direct control, slashing config deployment times from over an hour to less than five seconds.

USA Today Co