Case Study: Big Cartel achieves faster, more secure ecommerce experiences with Fastly

Big Cartel cuts image response times to under 250ms with Fastly

Big Cartel, a platform serving nearly a million independent artists and creators, needed to protect its growing user base from increasingly large and complex DDoS attacks while ensuring a fast, reliable, and high-quality experience. To tackle these technical challenges, including layer 7 attacks and image optimization, they turned to Fastly's edge cloud platform.

Fastly provided DDoS mitigation, real-time log streaming, and Image Optimizer services. This allowed Big Cartel to automate the detection and blocking of malicious traffic at the edge and dramatically improve image delivery. As a result, Fastly helped cut bandwidth costs by serving images one-third the size of their previous solution with sub-250ms response times, and enabled the team to build an effective layer 7 defense in hours, ensuring smooth and secure customer interactions.

Big Cartel