Case Study: Bell Media improves video delivery performance and resilience with Fastly

Bell Media absorbs traffic spikes and maintains quality by relying on Fastly

Bell Media, Canada’s leading content creation company, needed a way to handle growing traffic spikes and prevent slowdowns or server failures in its video delivery pipeline. The team turned to Fastly and its edge platform, including VCL and streaming logs, to keep content delivery fast and reliable for millions of viewers.

With Fastly, Bell Media was able to balance traffic across public and private CDN nodes, move code to the edge, and quickly roll back changes when needed. Bell Media reported significantly improved first-byte response time, which reduced video startup time and buffering for users, while also reducing traffic to origin servers and improving overall resilience.

Bell Media

Roy Hasanizadeh

Senior Media Technology Analyst